If you’ve never used AdWords or have but were unsuccessful keep the following in mind:
You may be surprised by the number of people searching online for exactly what you or your business has to offer. These potential customers/clients are looking for a business just like yours. Let us explain.
Your current customers most likely search for your business by name (e.g. “Direct Placement LLC or Direct Placement) and, as a result, your Google My Business listing or your website shows up in their search results.
Prospective customers however, tend to search by topic and many times include the location such as a city or state. (e.g. Search Engine Marketing In Portland or Website Development In Oregon). In these cases it’s unlikely that your business is showing up – especially if you’re located in a neighboring city. But there’s good news.
More often than not, they’re looking for information you could easily display in an ad – be it your expertise, a weekly offer, current sale, or the latest, most sought-after products.
This is where having Direct Placement on your team comes in handy. We represent hundreds of businesses in all different industries. We have a long track history of creating successful digital marketing strategies for our clients. By leveraging the time and energy of our Google certified staff, you will be able to target the audience you want and find success with online marketing while saving yourself valuable time and money.