by Direct Placement | Nov 7, 2021 | Blog
A lot of people forget that YouTube is a search engine, but it’s actually the second largest search engine behind their parent company, Google. YouTube has more than 2 Billion logged-in monthly users, which is probably an underreport of the actual numbers of people...
by Direct Placement | Oct 21, 2021 | Blog
YouTube is the 2nd largest search engine on the internet, beating all except their parent company, Google. They get billions of searches a month and have become one of the most effective places to market. The ability for advertisers to get highly specific and targeted...
by Direct Placement | Jan 19, 2021 | Blog
It’s a mistake to underestimate the power of the hashtag on your Instagram account. Using the right strategy can give your posts some seriously extended reach and can result in more followers, likes, comments and even conversions. The hashtag was born in 2007 on...
by Direct Placement | Jan 12, 2021 | Blog
Which format you choose for your Instagram ad can have an impact on how effective your ads are. There are 4 main formats and you want to make sure to choose the right one for your specific advertisement and objective. Ads in Instagram can appear in the Feed, Stories...
by Direct Placement | Jan 4, 2021 | Blog
Instagram is owned by Facebook, which means that your ads have the ability to be highly targeted. Facebook has spent years researching how to target specific groups with a shared characteristic in order for ads to reach the right people. This way, you can place your...
