by Direct Placement | Jan 12, 2021 | Blog
Which format you choose for your Instagram ad can have an impact on how effective your ads are. There are 4 main formats and you want to make sure to choose the right one for your specific advertisement and objective. Ads in Instagram can appear in the Feed, Stories...
by Direct Placement | Jan 4, 2021 | Blog
Instagram is owned by Facebook, which means that your ads have the ability to be highly targeted. Facebook has spent years researching how to target specific groups with a shared characteristic in order for ads to reach the right people. This way, you can place your...
by Direct Placement | Dec 31, 2020 | Blog
Details create the big picture and the big picture guides the details. It’s important to make your posting decisions with a firm idea of what your overall Instagram presence will look like. This begins with each individual post. Your goal may be to drive sales with...
by Direct Placement | Dec 22, 2020 | Blog
Have you ever been stumped with what to write for your Instagram captions? Instagram wants people to stay on the platform as long as possible and because of this they reward posts that users engage with by increasing their reach. Posting scroll stopping images will...
by Direct Placement | Dec 19, 2020 | Blog
Instagram is all about aesthetics. You need to think about how you will build a cohesive brand image to present your company in the most effective way. And this starts with what the content you are posting looks like. Aspect Ratio There are 3 main sizes of Instagram...
