by Direct Placement | Jan 6, 2018 | Blog, Home Page News Slider, Insider News
In November of 2014, Mozilla announced that it was not going to renew its ten-year contract with Google. Instead, they signed with Yahoo in an effort to maintain a more flexible search experience for Firefox users. The contract with Yahoo set Yahoo Search as the...
by Direct Placement | Dec 29, 2017 | Ad Extension Series, Blog, Home Page News Slider
Although other extensions do provide additional information in your ads, Structured Snippet extensions are a great way to focus on specific aspects of your business in your ads. These kinds of extensions are basically a list of items, facts, etc. that describe to a...
by Direct Placement | Dec 28, 2017 | Blog, Home Page News Slider, Social Media
LinkedIn advertising is unique for the same reason the LinkedIn platform is a unique form of social media: everything is oriented to your profession. Almost all of the information the over 500 Million individual LinkedIn users provide the platform revolves around...
by Direct Placement | Dec 20, 2017 | Blog
Our client, Captain Frank Houser, is the owner of Rockport Fishing & Duck Hunting Charters in Texas. He is a new client that just signed up with Direct Placement to promote his company’s services. At his company, Captain Frank guides fishing and hunting trips in...
by Direct Placement | Dec 15, 2017 | Ad Extension Series, Blog, Home Page News Slider
Sitelink extensions are another important extension to keep in mind when setting up ads. Like other extensions, adding sitelinks can give your ad a 10-15% increase in CTR. Sitelink extensions accomplish this in two main ways. The first is by expanding the size of your...
