by Direct Placement | Jul 7, 2020 | Blog
Google has recently announced that they will be launching a new verification process that requires advertisers to verify their identities for ads served through Google Ads and Display & Video 360. The intent is to provide consumers a higher level of transparency...
by Direct Placement | Jan 30, 2019 | Blog
Google Ads recently launched the new device type ‘TV Screens’ for use in Display, Video and Shopping campaigns. This makes a total of 4 device types available for those campaign types: TV Screens, Mobile Phones, Tablets, and Computers. According to Google, they have...
by Direct Placement | Nov 7, 2018 | Blog
Google Ads recently celebrated its 18th birthday on October 23, 2018. The advertising platform, which was previously named AdWords until July 24, 2018, was launched by Google on October 23, 2000. Since its original creation, Google Ads has gone through enormous growth...
by Direct Placement | Sep 12, 2018 | Ad Extension Series, Blog
As we have established before, location extensions (like other kinds of extensions) are an excellent way to improve your Google Ads campaign. Location extensions can provide a number of useful pieces of additional information in your ads, like your phone number,...
by Direct Placement | Sep 11, 2018 | Blog, Home Page News Slider
Direct Placement, LLC is excited to announce that we are now a Google Premier Partner! The Google Partner Program is a highly selective program designed to help consumers identify which agencies are legitimate, knowledgeable, and Google approved AdWords advertisers....